Yottaa's enhanced platform unifies browser, edge, and origin data for a shared view of e-commerce site performance and AI-driven insights.

Lee Zeldin, the E.P.A. administrator, revived a plan created during the first Trump administration to end the testing of chemicals on mammals. By Lisa Friedman The Environmental Protection Agency will ...

Google Ads has a new experiment feature for Performance Max campaigns that lets you A/B-test assets. This allows you to compare the performance of 2 different sets of assets within the same asset ...

Advertisers can now compare two sets of assets while keeping “common assets” consistent across both versions. Tests can be set up from the Experiments page under the Assets sub-menu, allowing ...

Advertisers are spotting signs that Google is increasing the number of video assets allowed per Asset Group in Performance Max campaigns — from 5 videos to as many as 15. Why we care. Video is ...

Abstract: As technology is evolving rapidly, it is required to develop, test, and deploy software with optimal performance to meet current user demands. To meet this demand, performance testing plays ...

In a new experiment, Meta is limiting the number of links users can post on Facebook, unless they have a paid Meta Verified subscription. According to the screenshot posted by Navarra, users can still ...

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WASHINGTON — For the first time ever, American car companies will soon be required to test vehicle safety using dummies that are representative of women. Transportation Secretary Sean Duffy on ...

Observability platform company Embrace Mobile Inc. announced today that it has acquired New Zealand-based web performance monitoring startup SpeedCurve Ltd., for an undisclosed price. Founded in 2013, ...