3.5% mid-strength beer. VB is launching its 3.5% mid-strength beer in a campaign via Droga5, part of Accenture Song. VB Classic remains at 4.9% ABV with 1.4 standard drinks. VB Mid will be available ...
Three years ago, Victoria Bitter launched its 6 per cent ABV beer, VX, to target the rise of mid-strength drinks. Consumers loved the idea of staying out longer and drinking more in volume, while ...
Beverage giant Asahi is set to step up Australia’s beer wars by introducing a mid strength version of VB in a bid to take on top selling drop Great Northern. For years VB ruled the roost as ...
VB has announced the launch of a new 3.5 per cent mid-strength beer, dubbed VB Mid. Addeda day ago Some Australians could receive a public holiday to celebrate the Brisbane Olympic and Paralympic ...
A horse found stuck in mud has been rescued in a delicate two-hour operation in Victoria. AddedFeb 7th, 2026 A school student, 13, has been killed after being hit by two cars while getting off a bus ...