Kevin James' months-long fake teacher persona sets stage for 'Solo Mio' opening weekend success

Kevin James' stealth marketing for "Solo Mio" went viral as he posed as fictional teacher Matt Taylor on social media, driving hype for the film's premiere.
The New Yorker

How James Patterson Became the World’s Best-Selling Author

“Man, do I have stories to tell,” James Patterson writes in his new autobiography, “James Patterson” (Little, Brown). The best-selling author does serve up stories, lots of them; the book is a grab ...
National Basketball Association

Looking back: LeBron James' 10 trips to The Finals

LeBron James picked up NBA championship No. 4 in 2020 with the Lakers. The second season of the LeBron James/Los Angeles Lakers partnership has culminated with a familiar playoff fate for a James-led ...
Wall Street Journal

Assistant editor, editorial page, The Wall Street Journal

James Freeman is assistant editor of The Wall Street Journal's editorial page and author of the weekday Best of the Web column. He is the co-author of "Borrowed Time: Two Centuries of Booms, Busts and ...