Guideline today announced the expansion of its Ad Intelligence Insights offering by launching its Programmatic Global Quarterly Report Series, a new subscription providing recurring spend benchmarks ...
Yahoo DSP is offering new tools to programmatic TV advertisers thanks to several new partnerships. For instance, Yahoo DSP is working with Roku Exchange and Roku Data Cloud to streamline the TV buying ...
iHeartMedia is the latest major radio and podcast player to introduce a new programmatic audio integration with Amazon that gives advertisers using Amazon DSP direct access to the broadcaster’s ...
NEW YORK — The nation’s leading audio content creation and distribution company has become the latest major radio and podcast player to introduce a new programmatic audio integration with Amazon. The ...
A Demand Side Platform, or DSP, is basically a game-changer in the digital advertising game. Think of it as the digital world’s Swiss Army knife for anyone looking to buy or sell ad space. For ...
Q4 2025 earnings call recap: digital audio and podcast growth, 2026 EBITDA outlook, cost cuts and programmatic targets.
Hero One, powered by AdTheorent (ADTH), enables advertisers to leverage the power of AI and Machine Learning to reach and engage diverse audiences at scale "AdTheorent is thrilled to partner with Hero ...
The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. Programmatic advertising has ...
NBCUniversal is kicking off the new year with a programmatic progress report during CES in Las Vegas this week. Two years since NBCU began serving programmatic ads on Peacock, about 30% of Peacock ads ...
He noted that it wasn’t one DSP, but a programmatic-wide reduction plateau that normally jumps up before the holidays but didn’t materialize this year. Elsewhere, System1 CEO Michael Blend said an ...
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