A new study led by Georgia Tech might confirm this suspicion. Using recently acquired data from more than 10,000 adolescent ...

The time has come when views on Tik Tok are the top priority, when adults don’t fall asleep without watching popular videos, and children start filming on Tik Tok before they have learned to connect ...

Small businesses thrive on TikTok thanks to an algorithm that evaluates each video independently. User engagement (likes, comments, shares, saves), watch time and relevant content are more important ...

A deal between the U.S. and China over the ownership of TikTok includes new stipulations over who controls the social media company's algorithm, a closely guarded secret which has proved to be a major ...

The story of TikTok has always been complicated by its ownership. When its predecessor, lip-syncing app Musical.ly, broke through with children and teenagers in 2016, the New York Times noted it’s ...

The EU is threatening to take action against the social media company. It could be the start of a global reckoning.

While the creation of this new entity marks a big step toward avoiding a U.S. ban, as well as easing trade and tech-related tensions between Washington and Beijing, there is still uncertainty ...

Sen. Bernie Sanders claimed the Trump deal making TikTok's U.S. business majority-owned by American investors gives Larry Ellison 'control' over the app's content algorithm. But that's not true.