A Statement of Purpose (SOP) is one of the most important documents when applying for university admissions and scholarships. While your academic scores and achievements show your past performance, ...

The essay portion of a graduate school application usually requires a Personal Statement or a Statement of Intent. Some graduate programs ask for a combination of the two. A Personal Statement should ...

The focus of a statement of purpose is typically what you have accomplished academically in the past and what you plan to accomplish academically and professionally in the future. This document ...

A statement of purpose (SOP) is more than just a formality—it’s an opportunity to present your professional and academic journey in a compelling way, demonstrating your qualifications, ambitions, and ...

Sometimes a great purpose statement may be wrestling with two conflicting intentions that create a space for continuous innovation and growth. I love this. Baked into this statement is two conflicting ...

Having a clear and compelling purpose is now becoming increasingly essential for any company or brand which seeks to attract talent, inspire its community and out-innovate its competition. At its best ...