Retailer Brookstone has rolled out a QR code test campaign in 30 stores, as well as in its catalogs to provide consumers with product information and increase sales. The multichannel gadgets and gifts ...

Gizmos and gadgets merchant Brookstone always tries to be on the hip side of technology. Now they are showing it’s tech-savvy in a two-dimensional way. Brookstone is trying out QR codes on select ...

Apple Inc., whose Apple Pay is the leading mobile-payment service based on near field communication technology, reportedly is testing Quick Response codes as an alternative technology with Apple Pay.

Correction: A previous version of this story did not make it clear that 1App, and not Starbucks, ran the QR code test. The InstantScan service from 1App attempts to provide a solution for marketers ...

The Atlantic League has long been baseball’s No. 1 test lab. And now it’s at it again. QR codes on baseballs? They’re coming to an Atlantic League game near you this season. It sometimes feels these ...