South Korean radar solution company bitsensing said Thursday it launched an aftermarket advanced driver assistance system kit ...

By Akash Sriram Feb 3 (Reuters) - Bitsensing has launched an advanced driver-assistance system kit for buses and trucks, the South Korean radar startup said on Tuesday, aiming to retrofit existing ...

Modern cars are packed with digital guardians that watch lanes, read speed signs, and even monitor drivers’ eyes. Yet the ...

General Motors in October said it would bring eyes-off driving to market in 2028, beginning with its Cadillac Escalade IQ EV, ...

HSINCHU, Dec. 26, 2025 /PRNewswire/ -- MediaTek, a global leader in innovative semiconductor solutions, today announced that it is working closely with DENSO, one of the world's leading automotive ...

At this point, driver detection is nearly inevitable in modern vehicles, particularly as advanced driver-assistance systems ...

Samsung Electronics Co. Ltd. today announced it’s planning to acquire ZF Friedrichshafen AG’s advanced driver-assistance systems business in a deal valued at €1.5 billion ($1.76 billion). The South ...

Driver shutting off the Lane Keep Assist on a RAM 1500 There’s a good chance that your late-model car, truck, or SUV has a handful of Advanced Driver Assistance Systems (ADAS). There’s also a good ...

In recent years, more and more vehicles at all manner of price points have come equipped with an array of advanced driver assistance systems as standard equipment. Studies from the Insurance Institute ...

The Advanced Driver Assistance System (ADAS) market is poised for substantial growth, anticipated to reach $94.94 billion by 2033, up from $35.44 billion in 2025, with a CAGR of 13.11%. This growth is ...

Ford reported an 88-percent increase in BlueCruise usage in 2025 compared to the previous year, with F-150 owners topping the ...